#2.2: Talking Branding, Logos & Social Proof with David Brier

January 20, 2018

What is branding and why does it matter? What steps do you need to take to build a brand? What makes a great logo, and how can you use social proof to attract clients? We answer these questions and more in this interview with branding guru David Brier. David is an award-winning veteran in branding, rebrands, design and brand strategy, having received over 330 international industry recognitions for his work. He’s also the author of a newly released book, Brand Intervention.

To listen to this episode and more visit: logogeek.uk/podcast

To learn more about David visit: risingabovethenoise.com

Thank you to FreshBooks who have sponsored this podcast. For a free 30 day trial, just visit freshbooks.com/logogeek


#2.1: Using Strategy in Logo Design with Marty Neumeier

January 13, 2018

Why is strategy important when designing a logo? How can you use strategy as part of your design process? In this episode branding expert and thought leader Marty Neumeier answers these questions, as well as explaining in detail how to test a trademark design before releasing it to the public.

Marty is the Director of Transformation at Liquid Agency, and in the author of some of the very best books on branding and design including; Brand Gap, Zag and Brand Flip.

Show notes for this episode can be found here: https://logogeek.uk/podcast/using-strategy-in-logo-design/

This episode of the podcast is sponsored by Freshbooks. Try it today for a free, unrestricted 30 day Trial.


#10: The steps to design a brand identity, with Alina Wheeler

October 1, 2017

What is branding, and how do you go about starting a brand identity design project? In this weeks episode Ian Paget chats with the author of Designing Brand Identity, Alina Wheeler. In this episode we deep dive into the steps that need to be taken to rebrand a business from start to finish. We also discuss her book, which is now on its 5th edition.

Show notes for this episode can be found at logogeek.uk/podcast10

To view more episodes and to subscribe visit logogeek.uk/podcast


#09: SEO & Online Marketing For Graphic Designers, With Ryan Robinson

September 23, 2017

Do you spend all your time searching for clients, attending events and cold calling? What if there was a better way to do this, and instead have potential customers simply find you when they need your logo design services? Search Engine Optimisation (SEO) is the solution.

In this episode Ian Paget interviews freelance content marketeer, and SEO expert Ryan Robinson who shares actionable information that you can use now to start getting your design portfolio in the hands of real clients around the world!

Show notes for this episode can be found here: https://logogeek.uk/podcast/online-marketing-for-designers/

Want to listen to more epsiodes like this? https://logogeek.uk/podcast/



#08: How to start a logo design business, with Kyle Courtright

September 17, 2017

Have you ever dreamed of creating your own graphic design business but have no idea where to start? In this episode Ian Paget of Logo Geek chats with Kyle Courtright, who in 2013 ditched his 9 to 5 job to start the business of his dreams, Courtright designs. We find out how Kyle kickstarted his logo design business, how he’s attracted clients, and we also talk about an exciting new logo design awards site founded by Kyle, Logo Wave...

Show notes for this episode can be found here: https://logogeek.uk/podcast/start-a-logo-design-business/

To listen to more episodes like this visit: https://logogeek.uk/podcast/

Enter Logo Wave


#07: What it takes to work for a design agency, with Simon Manchipp

September 7, 2017

Do you want to work for a top brand design agency but not sure what it takes? In this episode Ian Paget chats with Simon Manchipp, one of the founders of the hugely successful branding design agency 'Someone' to find out. We discuss the best design portfolios, common CV mistakes and much more.

Show notes for this episode can be found here: https://logogeek.uk/podcast/work-for-a-design-agency/


#06: The Personality of Type, with Sarah Hyndman

August 28, 2017

Every font has a personality that influences your interpretation of the words you are Reading. In this weeks podcast Ian chats about this with Sarah Hyndman, the creator of TypeTasting, a range of fun events and experiences around type, which also doubles up as a research platform, so to truly understand how every day people perceive type.

In this episode we discuss Type Tasting events, how to select the perfect typeface for a logo, and Sarah’s fantastic books for designers, including ‘why fonts matter’.

Show notes for episode can be found at https://logogeek.uk/podcast/the-personality-of-type/


#05: Talking Logo Lounge & Logo Trends with Bill Gardner

August 19, 2017

In this episode of the Logo Geek Podcast Ian Paget chats with Bill Gardner, the founder of brand identity design agency Gardner Designs, and Logo Lounge, the searchable logo design database. In this episode we discuss Logo Lounge, and the 2017 logo design trend report.

Show notes for this episode can be found at https://logogeek.uk/podcast5 



#04: Talking Logo Design with Aaron Draplin

August 16, 2017

Aaron James Draplin is a popular logo designer, and the man behind Draplin Design Co (DDC). His clients have included Nike, Apple, and even the previous president of the USA, Barack Obama. In this episode Ian Paget of Logo Geek chats with him about Logo Design, and how he's been able to attract big clients by working on fun projects for his own brand, and for his buddies.

Show notes for this episode can be found here: https://logogeek.uk/podcast/aaron-draplin/

For more episodes like this visit: https://logogeek.uk/podcast/


#03: Finding Your Passion & Turning it into a Business with Dina Rodriguez

July 29, 2017

Are you a designer searching for your true passion? After 5 years of working in design studios and never feeling satisfied, Dina Rodriguez started to draw again and discovered hand lettering… an area of design that has become her true passion. She then founded LetterShoppe.

In this episode Ian Paget from Logo Geek talks with Dina about how she found her passion, and how she’s been able to turn that into a profitable business and personal brand..

Show notes for this episode can be found here: https://logogeek.uk/podcast/finding-your-passion/

More great podcast interviews like this can be found here: https://logogeek.uk/podcast/ 

Join in the discussion on the Logo Geek Community on facebook, or follow Ian on twitter.