January 20, 2018
What is branding and why does it matter? What steps do you need to take to build a brand? What makes a great logo, and how can you use social proof to attract clients? We answer these questions and more in this interview with branding guru David Brier. David is an award-winning veteran in branding, rebrands, design and brand strategy, having received over 330 international industry recognitions for his work. He’s also the author of a newly released book, Brand Intervention.
To listen to this episode and more visit: logogeek.uk/podcast
To learn more about David visit: risingabovethenoise.com
Thank you to FreshBooks who have sponsored this podcast. For a free 30 day trial, just visit freshbooks.com/logogeek
January 13, 2018
Why is strategy important when designing a logo? How can you use strategy as part of your design process? In this episode branding expert and thought leader Marty Neumeier answers these questions, as well as explaining in detail how to test a trademark design before releasing it to the public.
Marty is the Director of Transformation at Liquid Agency, and in the author of some of the very best books on branding and design including; Brand Gap, Zag and Brand Flip.
Show notes for this episode can be found here: https://logogeek.uk/podcast/using-strategy-in-logo-design/
This episode of the podcast is sponsored by Freshbooks. Try it today for a free, unrestricted 30 day Trial.
October 1, 2017
What is branding, and how do you go about starting a brand identity design project? In this weeks episode Ian Paget chats with the author of Designing Brand Identity, Alina Wheeler. In this episode we deep dive into the steps that need to be taken to rebrand a business from start to finish. We also discuss her book, which is now on its 5th edition.
Show notes for this episode can be found at logogeek.uk/podcast10
To view more episodes and to subscribe visit logogeek.uk/podcast
September 23, 2017
Do you spend all your time searching for clients, attending events and cold calling? What if there was a better way to do this, and instead have potential customers simply find you when they need your logo design services? Search Engine Optimisation (SEO) is the solution.
In this episode Ian Paget interviews freelance content marketeer, and SEO expert Ryan Robinson who shares actionable information that you can use now to start getting your design portfolio in the hands of real clients around the world!
Show notes for this episode can be found here: https://logogeek.uk/podcast/online-marketing-for-designers/
Want to listen to more epsiodes like this? https://logogeek.uk/podcast/
September 7, 2017
Do you want to work for a top brand design agency but not sure what it takes? In this episode Ian Paget chats with Simon Manchipp, one of the founders of the hugely successful branding design agency 'Someone' to find out. We discuss the best design portfolios, common CV mistakes and much more.
Show notes for this episode can be found here: https://logogeek.uk/podcast/work-for-a-design-agency/
August 28, 2017
Every font has a personality that influences your interpretation of the words you are Reading. In this weeks podcast Ian chats about this with Sarah Hyndman, the creator of TypeTasting, a range of fun events and experiences around type, which also doubles up as a research platform, so to truly understand how every day people perceive type.
In this episode we discuss Type Tasting events, how to select the perfect typeface for a logo, and Sarah’s fantastic books for designers, including ‘why fonts matter’.
Show notes for episode can be found at https://logogeek.uk/podcast/the-personality-of-type/
August 19, 2017
In this episode of the Logo Geek Podcast Ian Paget chats with Bill Gardner, the founder of brand identity design agency Gardner Designs, and Logo Lounge, the searchable logo design database. In this episode we discuss Logo Lounge, and the 2017 logo design trend report.
Show notes for this episode can be found at https://logogeek.uk/podcast5
August 16, 2017
Aaron James Draplin is a popular logo designer, and the man behind Draplin Design Co (DDC). His clients have included Nike, Apple, and even the previous president of the USA, Barack Obama. In this episode Ian Paget of Logo Geek chats with him about Logo Design, and how he's been able to attract big clients by working on fun projects for his own brand, and for his buddies.
Show notes for this episode can be found here: https://logogeek.uk/podcast/aaron-draplin/
For more episodes like this visit: https://logogeek.uk/podcast/
July 29, 2017
Are you a designer searching for your true passion? After 5 years of working in design studios and never feeling satisfied, Dina Rodriguez started to draw again and discovered hand lettering… an area of design that has become her true passion. She then founded LetterShoppe.
In this episode Ian Paget from Logo Geek talks with Dina about how she found her passion, and how she’s been able to turn that into a profitable business and personal brand..
Show notes for this episode can be found here: https://logogeek.uk/podcast/finding-your-passion/
More great podcast interviews like this can be found here: https://logogeek.uk/podcast/
Join in the discussion on the Logo Geek Community on facebook, or follow Ian on twitter.